A UNITED STATE OF DESIGN

WE DEFINE AND CREATE VISUAL LANGUAGES AS BRAND EXTENSIONS. CURATING COHESIVE AND CONSISTENT BRAND EXPRESSIONS BETWEEN MARKETING AND PRODUCT. STRATEGICALLY POSITIONING BRANDS TO MAINTAIN STRONG CONSUMER ATTRACTION AND ENGAGEMENT.

THE BRUIN CO. IS A BOUTIQUE DESIGN STUDIO FOCUSED ON CRAFTING INNOVATIVE PERFORMANCE PRODUCTS that are supported with premium brand storIES. 

THE STUDIO WAS FOUNDED IN 2014 BY DESIGNER MICHAEL HERNANDEZ AFTER HE WORKED AT NIKE, INC. FOR OVER TWO DECADES. WHEREBY HE GAINED PROFESSIONAL EXPERIENCE in a broad spectrum of POSITIONS INCLUDING Senior Product Designer and Global Brand Creative Director. MICHAEL has garnered design awards AND HAS been recognized in design publications. his branding expertise is world-class.
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